SEO COPYWRITING THAT RANKS & CONVERTS
SEO Results: 83% more impressions, 74,000+ clicks from strategic content
Looking for SEO copywriting that does more than tick boxes? My approach delivers proven results - high-ranking content that reads like a conversation, connects with your audience, and drives real results.
What sets my SEO copywriting apart?
dATA-DRIVEN Strategy
Every project starts with comprehensive research: keyword trends, audience intent, and competitor analysis to uncover strategic opportunities. Whether crafting in-depth technical guides or conversion-focused product pages, I build content strategies that deliver search visibility and long-term value for your business.
cONTENT THAT CONVERTS
Rankings aren’t enough - your copy needs to resonate. I combine storytelling with persuasive, solution-oriented language that transforms visitors into customers, readers into subscribers, and browsers into qualified leads. It’s about creating connections that drive action.
‘EVERGREEN’ CONTENT
From complex software solutions and automotive content to travel-guides and sensitive healthcare communications, my writing adapts seamlessly to any sector. I align with your brand voice whilst delivering measurable business results across B2B and B2C markets.
Real Results, Real Impact
Capturing trending opportunities
When a highly anticipated automotive launch generated massive search interest, I identified the SEO opportunity and created a comprehensive 3,000+ word guide.
The result? Over 74,000 clicks and 4 million impressions—proving how strategic timing and authoritative content can dominate competitive search landscapes.
OPTIMISING FOR SEARCH INTENT
Content optimisation goes far beyond keyword placement.
When refreshing automotive subscription content, I analysed current search trends, restructured posts for enhanced user experience, and ensured every section addressed genuine user questions—boosting both rankings and reader satisfaction.
TRANSFORMING UNDERPERFORMING CONTENT
I work with a household-name SaaS client, regularly updating and optimising their content library to maintain a competitive edge. I restructure articles, localising them for the Australian market, and modernise every section with current technology insights.
This work consistently delivers improved engagement metrics, stronger search rankings, and genuine value for decision-makers—all whilst maintaining technical accuracy.
Boosting organic reach
I have experience developing and executing comprehensive content strategies. Working with an electric vehicle company, I delivered 83% year-on-year impression uplift to their blog.
By publishing three optimised articles weekly and leveraging SEO tools, I also doubled their LinkedIn following through targeted content planning and multi-format campaigns
Writing for Conversion Across Every Touchpoint
My versatility spans sensitive email campaigns that build trust with vulnerable audiences, engaging social content that extends brand reach, high-converting landing pages that drive action, comprehensive guides that position solutions as must-have resources, and authoritative knowledge pieces designed for clarity and action.
Whether crafting technical explainers for software buyers, conversion-optimised landing pages, or empathetic care sector communications, I adapt tone and approach whilst maintaining the strategic focus that drives results.
My process
Research & discovery
I begin with thorough keyword research and competitive analysis, identifying content gaps and opportunities that align with your business objectives and audience needs.
Conversion-focused delivery
Clear CTAs, persuasive messaging, and user-centric formatting mean your content converts visitors into qualified leads.
copy review
Every piece combines strategic SEO elements with compelling storytelling, ensuring technical requirements never compromise readability or engagement. I integrate current insights and data to establish authority.
Authority building
Following E-E-A-T principles, I write content that demonstrates experience, expertise, authoritativness, and trustworthiness - essential for sustained search success.
ready for content that delivers?
Let's create pages, blogs, and campaigns that don't just rank - they convert.
Your audience is searching for solutions you provide. I'll help you connect with them through content that builds authority, drives engagement, and delivers measurable results.